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LS Retail supports the experiential universe 
at Kjær & Sommerfeldt

Kjær & Sommerfeldt

Kjær & Sommerfeldt is a wholesale company that sells wine in their three stores and on their website. The company has around 150 years of history and sells wine and experiences at their wine bars, located in beautiful, historic stores where you can truly feel the breeze of history. The business's development places unique demands on the IT systems, which must handle changes and new opportunities. Fortunately, LS Central from LS Retail supports the traditional business and the experiential universe, ensuring smooth integration with the ERP system and the E-commerce platform. This is crucial for ensuring processes flow smoothly in everyday operations so that Kjær & Sommerfeldt appears professional to their customers.


LS Central encompasses specific requirements for the business - more than just a POS solution

IT Manager Mathias Toftdal Christensen from Kjær & Sommerfeldt explains that they use LS Central as an all-in-one solution, and LS Retail must integrate seamlessly with the E-commerce platform, ERP system, and warehouse solution. The coherence in all processes and data integration means that frontline employees have more time to provide the customer advice they are passionate about. All while not having to worry about complex IT systems.

"The greatest advantages of LS Central are that changes in assortment and pricing are reflected instantly at the cash register, and therefore, not much time is spent on the system. It just works and allows our employees to focus on what they do best - advising our customers on wine," says Mathias Toftdal Christensen, IT Manager at Kjær & Sommerfeldt.


With control over data and systems, there's room for many new initiatives for Kjær & Sommerfeldt, which, as a business, is always ready for new challenges. With this approach to running the business, it means a lot to Kjær & Sommerfeldt that LS Retail's products are straightforward and easily integrated with other systems. This way, LS Retail products fit into various corners of the business. Mathias continues:

"LS Central is a complete system that is easy and quick to use, and there are no issues when you have requests outside the box. We have many specific requirements for our business, and LS Central can handle those too," says Mathias Toftdal Christensen, IT Manager at Kjær & Sommerfeldt.

LS Central - a flexible solution that encompasses both POS and hospitality operations

Kjær & Sommerfeldt's latest business initiative involves setting up wine bars in some of their stores, which imposes unique requirements on their IT systems. LS Central meets these demands by providing a good customer experience and easy and efficient service. The wine wholesaler leverages the flexibility of LS Central, where it's also possible to link the activities of the wine bar with the rest of the business. When an employee in the wine bar serves customers, the POS visually displays how the tables in the bar are arranged. It's efficient and straightforward, and the employee can create open bills, which are then associated with individual tables. Customers can, therefore, order more items on the same bill without immediately paying, and all data will subsequently integrate into the business's ERP system.

"LS Central doesn't just support a regular cash register; we can even create open bills in our wine bars. It's great that we have everything consolidated in one system. LS Central supports what we want, and we're not dependent on conforming to the system,"

continues Mathias Toftdal Christensen, IT Manager at Kjær & Sommerfeldt.

According to Mathias Toftdal Christensen, the IT systems must be connected to ensure the entire customer experience. This ensures that the customer receives the same excellent experience whether they encounter Kjær & Sommerfeldt in a physical store or on the website. Even the most minor details matter, such as prices matching in both the physical store and online and an item being removed from the warehouse when someone buys it in one of the stores.

A secure system that always works - one less worry

At Kjær & Sommerfeldt, integrity is essential - it shines through when the systems work together and reliability is in place. Mathias says it means a lot that they can continue serving customers if the connection to LS Central is lost. As soon as the connection is restored, LS Central will update the master data to the main system. This provides a sense of security if something goes wrong.


A solid partnership with twoday

Kjær & Sommerfeldt operates in a complex world with an omnichannel strategy, aiming to reach customers wherever possible. Mathias Toftdal Christensen believes that in this context, it's fantastic to have an engaged sparring partner who always supplements with a realistic and critical perspective:

"twoday is a partner who can see through our business and understand things. About how much LS Central constitutes our business, we must have the right people around to help us. We have a partnership with twoday, not just a customer relationship. They are just as interested in getting things done properly as we are, and we appreciate that"

Mathias Toftdal Christensen, IT Manager at Kjær & Sommerfeldt.

A future with LS Central

Kjær & Sommerfeldt believe taking two steps forward is better than standing still. They execute things and require a partner who can move quickly and meet their demands. At the same time, integrity is an important aspect that has accompanied the business throughout its 150-year history. Also, on this point, Kjær & Sommerfeldt and twoday complement each other.

"Integrity is a part of our vision. It applies to us and our partners. We must preserve our history while combining beautiful, old, and aesthetic expressions with modern technology. Here, twoday supports us on the IT front with respect and a great understanding of the business," concludes Mathias Toftdal Christensen, IT Manager at Kjær & Sommerfeldt.